On-page and content SEO matches every important page to a search intent, then makes the page the most useful answer for it. The goal is traffic that converts, not traffic for its own sake.
What is included
- Keyword research and intent mapping, one primary intent per URL
- Content briefs your writers can follow
- Optimisation of titles, headings, body content, and metadata
- Cannibalisation checks and consolidation plans
- Internal linking between related pages
Who it is for
Teams with a content programme that is not producing rankings or leads, and sites with existing pages that rank on page two and need improving rather than replacing.
Improve your content’s performance
Send me your site and the pages or topics that matter most.